When AdSense Makes No Cents

By Joanna Ammons

Google AdSense offers a viable opportunity for web site owners and webmasters to earn extra income from their websites.

This article will briefly discuss tips on what beginners can do to start earning AdSense income.

My first piece of advise is avoid buying garbage AdSense tips and tricks programs. There are many unethical "how to" programs out there that do not work.

What ends up happening in the end is you use tricks to be duplicitous to consumers and you can end up ruining your name and reputation.

Do not ask friends and families to click on your website ads to earn revenue. No only is this dishonest, it also wastes AdWords dollars. Google has now set up tools for AdWords advertisers where they can analyze their ad performance and lock out websites where they do not want their ads to run.

Do not place false ads on blogs or websites about Google Ads with links attached. An expensive web scheme was being sold at one point advising people that they could get rich quick by placing fake ads on Craigslist . In one "get rich" example. A strategy of placing fake ads to adopt a fictitious pet takes them to a website to buy pet items in the event they are selected. These campaigns create charge backs and poor ratings for advertisers that have no idea that you are scheming to use their business to earn revenue.

AdSense works best when your website has a direct focus. If your website focuses on one particular product, service or interest. AdSense can air ads directly related to your website content. This not only benefits readers to your website but also benefits advertisers to have the opportunity to air aids on a website that is focused and clearly relative to promoting content that is directly on target.

Believe in your website. If you do not have a strong interest or belief in the focus of your website, it becomes painfully obvious that you are in it just for the money. 
Web surfers are quite savvy and are seeking to explore websites that keep it real and that deliver satisfactory content that keeps them interested.

Find ways to keep visitors on your website . Keep your content fresh, keep your content rich. If you do not know how to write good content, you can find good articles you can use on your website for free, as long as you give the author credit, on EzineArticles.com. Keep polls and blogs relevant to the topic. for example, you do not want to go off topic and discuss political candidates on a surfing website, but you may want to discuss surfer's views on laws, rules, places of interest, equipment, and skills.

Place AdSense Ads in familiar, yet not annoying places. The placing ads smack in the middle of interrupting content is a bad idea. Visitors in many cases get annoyed that they cannot enjoy the experience of visiting your website and they just leave.

Create a section on website pages where you discuss and review your industry or your website topic and give your insight on your experiences.

choose a column to the far right where banner or text ads can air. As the reader reads from left to right their eyes will land towards the advertising that airs.

In most cases similar AdWords campaigns that contain keywords on the subjects you are discussing will air.

Find ways to keep visitors coming back to your website. One way is to send out a weekly/bi-weeekly or monthly e-newsletter updating visitors to your site on what's new or what is important. Tools such as constant contact make it easy to automate easy enrollment for visitors to your website to enter their name to opt in to your newsletter. Keep your newsletters interesting so they will be read. If they are too sales heavy, it may get passed over and not read.

There is an old adage making money comes when you make friends. If you extend your friendship to visitors to your website and help them to feel welcome and "at home " there. They will return for another enjoyable experience. They may like your site so much they may even click an AdSense ad to see what else they like.

Each real click ads up to change in your pocket. Be authentic about your website. Keeping it real can attract real money to you.
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